I’ve spent over a decade designing for B2B and B2C companies, from early-stage tech startups to established brands. My passion lies in crafting intuitive digital experiences that balance user needs with business goals.
My professional journey began as a teacher with Teach for America, where I developed skills in understanding diverse needs, simplifying complex ideas, and creating engaging experiences.
I then transitioned into eCommerce, where I honed my ability to design seamless shopping experiences that drive conversions.
Most recently, I was the first hire at Zitti (acquired by a Fortune 500 company), a web and mobile app designed to streamline restaurant operations through bill payment and ordering. Starting as a Senior Product Designer, I transitioned to Director of Product Design, where I led the design team and helped shape the product's user-centered vision and strategy.
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